The concept of affiliate marketing or affiliate product marketing is well established in countries like the USA or Canada but in India, it is still in a nascent stage. However, with growing demands on online shopping and increased competition amongst multinational companies for capturing market share, the concept of affiliate programs in India is gaining huge momentum.

Here, in this article, you will find some high-paying and best affiliate programs in India based on a niche or product segment.

Scope of Affiliate Programs in India

India’s e-commerce segments are growing at a very robust rate and are expected to surpass the US Market to become the second-largest e-commerce market in the world by 2034. India’s e-commerce industry is poised to grow from US$ 38.5 billion as of 2017 to US$ 200 billion by 2026. (Source iibf.org). India is now the third-largest online shoppers, and it’s growing rapidly.

According to the report, more than half of Indians (around 760 million) are active Internet users now and that may reach 900 million in the year 2025. In Urban India, internet penetration is almost 71%, in actual terms the number is huge.

Here you can see a year-wise increase in Digital buyer penetration in India from 2021 to estimation up to 2025. (In Million). Source: eMarketer

You can see, that the percentage of digital buyers in India is increasing every year and is expected to reach 377.60 Mn in 2025. As India is the largest populous country in the World (already crossed China), this percentage really matters to every multinational company whatever their industry segments.

To capture these growing digital buyers, all well-established e-commerce Companies like Amazon, Walmart or Alibaba heavily invest in India by setting up their own online store or acquiring other e-commerce Industries in India.

This is also the main reason for opening up new startups in India every day. And the majority of the startups are in online e-commerce segments. All startups are selling products, maybe on any specific product category on a smaller scale, by innovating any unique approach.

If you have a blog and want to generate some passive income from it, then you have a great opportunity to indirectly involved in the process and earn some commission from these companies.

What is Affiliate Marketing Program and How does it work?

Affiliate Marketing is a kind of marketing channel where one promotes the products of any third-party entity to increase the sales of the latter. The first one, i.e. who promotes the product is called an Affiliate or Publisher, and the last one, for whom the affiliate advertising, is called a merchant or retailer. There may be also one person between Affiliate and Merchant, called Networks who smoothen the process between Affiliates and merchants.

Therefore, the affiliate marketing program can be worked directly between Affiliates and merchants or through any Affiliate network.

The last person in this workflow is the customers who will ultimately purchase the products.

The affiliates earn a certain percentage of commission based on their sales.

The merchant or Affiliate Network will provide an affiliate link or display banner, your blog’s visitors visit merchant websites through your affiliate link and purchase any product and you will earn a certain percentage of commission.

The percentage of the commission depends upon the product niche or merchant.

Though the process seems simple, you need to work hard to establish yourself as an authoritative figure in your niche, otherwise, why should someone purchase any product through your affiliate links.

The common method of promoting any affiliate products are

• Blogging: Basic method of promoting any product. Create a Niche website and make blog posts. You can publish any product reviews, provide information, or write articles on How-To guides, etc. You may provide infographics, and banners, provide information about the pros and cons of any product, and help your readers to decide whether they should purchase the product or not.
• Social Media Marketing: Very popular method of promoting any product. You can write a blog post on different social media sites like Facebook, Twitter, Quora, or Pinterest, and make the readers purchase products through your affiliate links.
• Email Marketing: You can send newsletters to the email subscribers of your blog. You may send newsletters about the different discounts, offers, or coupons for promoting affiliate products.
• Create a Coupon Website: Create a Coupon website, there are several coupon themes or WordPress plugins available in the WordPress repository. You can easily create a deal website and promote affiliate products.
• Add Banners and Widgets: You can add a banner and widget in several places on your website or blog and direct your blog traffic to the merchant site.
• Paid Advertisement: You can also advertise your affiliate products on sites like Facebook, Twitter, Reddit, or Pinterest and direct this traffic to your blog. This traffic, intern, will go to the merchant’s site following the affiliate link. This is also called remarketing.

Best Affiliate Network Programs in India

Affiliate Networks are the marketplace for every niche. You can find thousands of advertisers on a single platform. You can join any of the advertiser’s affiliate programs and earn an affiliate income online.

Here are some popular Affiliate network programs in India you can join

Modes of Payment to Affiliates

Different modes of payments to Affiliates by Affiliate Networks

• Cost per Action(CPA): Affiliate Networks pay you for any specific action like completing any survey or form submission.
• Cost Per Sale(CPS): Networks pay for actual sales affiliate generates.
• Cost Per Lead(CPL): Networks pay for a lead, like sign-up in any merchant website for certain projects.
• Cost Per Click(CPC): Affiliate pays for only click to affiliate links.

Best Affiliate Programs in India- Niche Wise

You will find affiliate programs for almost all online e-commerce companies in every niche, from Matrimony to Blogging. Many bloggers nowadays select Affiliate Programs as an alternative to Google Adsense. One of the great advantages of an affiliate program is that no initial investment is required. You can create your blog in any paid or free blogging platform, and start making money online.

You can join any Affiliate programs in India directly partnering with merchant sites or through any Affiliate networks as stated above.

Let’s see what are the best Affiliate programs in India for bloggers and content marketers

1. Blogging:

Blogging is the most profitable niche among all affiliate programs because it provides the highest commission to the affiliates. Though this niche is saturated now, therefore the competition is very high.

You will find hundreds of high-paying affiliate programs for this particular niche. Here we try to cover a few of these programs that are best suited for Indian affiliates

2. E-commerce and online shopping Affiliate Programs

Various product categories come under this niche. Online shopping is increasing every year in India. If you have a blog on mobile or gadget reviews, fashions, books, consumer goods, etc., you can earn a hefty commission from the merchant. There are many big brands already offering affiliate programs for bloggers or digital marketers in India.

3. Best Travel Affiliate Programs in India

The travel affiliate program is one of the best high-paying affiliate programs in the blogging niche. You can earn a good percentage of commission from some high-paying merchants if can drive your blog visitors to these sites through your affiliate link.

4. VPN Affiliate Programs

Popular VPN Affiliate Programs in India are

5. Top Job Affiliate Programs

Job searching, career building, online resume creation, and submission are also some of the leading businesses in India. You can join Job-searching Affiliate Programs in India to make money online.

6. Matrimonial Affiliate Programs in India

You can find affiliate programs for matrimonial websites in India. Matrimonial websites are one of the highest-paying affiliate programs and are very popular in India. Here you can find a few of them

7. Banking & Financial Affiliate Programs in India

8. Health and Fitness Affiliate Program

Here are a few popular affiliate programs for bloggers who want to promote the health & fitness niche

9. Sports Affiliate Program

Here are some excellent Sports Affiliate Programs, if want to promote Sports related products

10. Photography Affiliate Programs

11. Beauty Products Affiliate Program

Here are some Affiliate Programs in India for Beauty Products

12. More Affiliate Programs in India

13. Best Referral Programs in India

The basic concept of the Referral Program and Affiliate Program is the same. In the Affiliate Program, you will earn a commission based on the sales or leads you generate for the company. The commission you will earn in terms of money. But in the case of the Referral Program, the commission is in terms of Rewards.

In simple terms, in the affiliate program, you need to generate sales to earn money, whereas, in the Referral Program, you need to refer people to join the network, there is no requirement for product sales.

Now, let’s see what are the best Referral Programs in India

If you want to add more affiliate programs in India, then you can share your comments below. If you like the article, then please don’t forget to like our Facebook Official Page and share the posts with your friends.

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